020 7158 0000 ​
Radio Relations - The UK's Leading Radio PR Specialists
  • Radio Relations
    • Our Process
    • Independent Media News
    • Benefits of Radio PR
    • Radio Facts
  • Expertise
    • Finance
    • Healthcare
    • B2B
    • Technology
    • Food & Drink
    • Retail
    • Leisure
    • Home & Garden
    • Tourism
    • Charities & Not for Profit
  • Services
    • Free Consultancy
    • Radio Interviews
    • ISDN Studio Locations >
      • London
      • Manchester
      • Leeds
      • Birmingham
      • Edinburgh
      • Glasgow
      • Cardiff
    • Radio Competitions
    • Radio Features
    • Research
    • Spokespeople >
      • TV Personalities >
        • Female >
          • Angela Rippon
          • Anne Robinson
          • Anthea Turner
          • Arlene Philips
          • Carol Smillie
          • Carol Vorderman
          • Cheryl Baker
          • Coleen Nolan
          • Denise Robertson
          • Denise Welch
          • Jenny Frost
          • Kate Thornton
          • Katie Piper
          • Katy Hill
          • Kim Woodburn
          • Kirsty Gallacher
          • Linda Robson
          • Michaela Strachan
          • Myleene Klass
          • Rachel Riley
          • Tina Malone
          • Zoë Ball
        • Male >
          • Ben Fogle
          • Ben Shephard
          • Craig Phillips
          • Dick Strawbridge
          • Eric Knowles
          • Eric McCormack
          • James Cracknell
          • Keith Chegwin
          • Patrick Duffy
          • Phil Spencer
          • Quentin Wilson
          • Ray Mears
          • Robert Llewellyn
          • Stephen Mulhern
          • Tony Robinson
      • Psychologists >
        • Dr. Linda Papadopoulos
        • Dr. Aric Sigman
        • Dr. Becky Spelman
        • Dr. Christy Fergusson
        • Sir Cary Cooper
        • Corinne Sweet
        • Donna Dawson
        • Geoff Beattie
        • Emma Kenny
        • Christine Webber
        • Jo Hemmings
        • Honey Langcaster-James
      • Doctors & Health >
        • Dr Chris Steele
        • Dr Hilary Jones
        • Dr Christian Jessen
        • Dr Pixie McKenna
        • Dr. Rob Hicks
        • Dr Sarah Jarvis
      • Chefs >
        • Gizzi Erskine
        • James Martin
        • Brian Turner
        • Kevin Woodford
        • Gennaro Contaldo
        • James Tanner
        • Jo Pratt
        • Ken Hom
        • Lesley Waters
        • Phil Vickery
        • Rosemary Shrager
        • Thomasina Miers
        • Valentine Warner
        • Oz Clarke
        • Shelina Permalloo
        • Sophie Michell
      • Sports Personalities >
        • Jessica Ennis-Hill
        • Gabby Logan
        • Kelly Holmes
        • Denise Lewis
        • Sally Gunnell
        • Greg Rutherford
        • Chris Hoy
        • Ian Botham
        • James Cracknell
        • Alex Corbisiero
        • Kriss Akabusi
        • Ben Fogle
      • Comedy >
        • Alistair McGowen
        • Johnny Vegas
        • Hugh Dennis
        • Lee Nelson
        • Patrick Kielty
      • Business >
        • James Caan
        • Karren Brady
        • Martha Stewart
        • Martin Webb
        • Tim Campbell
        • Levi Roots
  • Blog
    • Radio PR
    • Local Radio Day
  • Contact
    • Careers
  • Radio Relations
    • Our Process
    • Independent Media News
    • Benefits of Radio PR
    • Radio Facts
  • Expertise
    • Finance
    • Healthcare
    • B2B
    • Technology
    • Food & Drink
    • Retail
    • Leisure
    • Home & Garden
    • Tourism
    • Charities & Not for Profit
  • Services
    • Free Consultancy
    • Radio Interviews
    • ISDN Studio Locations >
      • London
      • Manchester
      • Leeds
      • Birmingham
      • Edinburgh
      • Glasgow
      • Cardiff
    • Radio Competitions
    • Radio Features
    • Research
    • Spokespeople >
      • TV Personalities >
        • Female >
          • Angela Rippon
          • Anne Robinson
          • Anthea Turner
          • Arlene Philips
          • Carol Smillie
          • Carol Vorderman
          • Cheryl Baker
          • Coleen Nolan
          • Denise Robertson
          • Denise Welch
          • Jenny Frost
          • Kate Thornton
          • Katie Piper
          • Katy Hill
          • Kim Woodburn
          • Kirsty Gallacher
          • Linda Robson
          • Michaela Strachan
          • Myleene Klass
          • Rachel Riley
          • Tina Malone
          • Zoë Ball
        • Male >
          • Ben Fogle
          • Ben Shephard
          • Craig Phillips
          • Dick Strawbridge
          • Eric Knowles
          • Eric McCormack
          • James Cracknell
          • Keith Chegwin
          • Patrick Duffy
          • Phil Spencer
          • Quentin Wilson
          • Ray Mears
          • Robert Llewellyn
          • Stephen Mulhern
          • Tony Robinson
      • Psychologists >
        • Dr. Linda Papadopoulos
        • Dr. Aric Sigman
        • Dr. Becky Spelman
        • Dr. Christy Fergusson
        • Sir Cary Cooper
        • Corinne Sweet
        • Donna Dawson
        • Geoff Beattie
        • Emma Kenny
        • Christine Webber
        • Jo Hemmings
        • Honey Langcaster-James
      • Doctors & Health >
        • Dr Chris Steele
        • Dr Hilary Jones
        • Dr Christian Jessen
        • Dr Pixie McKenna
        • Dr. Rob Hicks
        • Dr Sarah Jarvis
      • Chefs >
        • Gizzi Erskine
        • James Martin
        • Brian Turner
        • Kevin Woodford
        • Gennaro Contaldo
        • James Tanner
        • Jo Pratt
        • Ken Hom
        • Lesley Waters
        • Phil Vickery
        • Rosemary Shrager
        • Thomasina Miers
        • Valentine Warner
        • Oz Clarke
        • Shelina Permalloo
        • Sophie Michell
      • Sports Personalities >
        • Jessica Ennis-Hill
        • Gabby Logan
        • Kelly Holmes
        • Denise Lewis
        • Sally Gunnell
        • Greg Rutherford
        • Chris Hoy
        • Ian Botham
        • James Cracknell
        • Alex Corbisiero
        • Kriss Akabusi
        • Ben Fogle
      • Comedy >
        • Alistair McGowen
        • Johnny Vegas
        • Hugh Dennis
        • Lee Nelson
        • Patrick Kielty
      • Business >
        • James Caan
        • Karren Brady
        • Martha Stewart
        • Martin Webb
        • Tim Campbell
        • Levi Roots
  • Blog
    • Radio PR
    • Local Radio Day
  • Contact
    • Careers

What The Rajar Q1 2018 Figures Mean For Broadcast

17/5/2018

0 Comments

 
The Rajar Q1 figures are out, with 90% of the UK still regularly tuning into radio. In fact, 900,000 more adults are listening than at the same time last year, showing that radio is still growing. The total average number of weekly hours spent listening to the radio is just over a billion.

National:
Heart is the UK’s biggest commercial radio brand reaching 9.2m people every week. Capital, Kiss and Absolute Radio stats remain consistent when compared to Q4 2017.
Q1 2018 has seen a substantial overall rise in reach, shifting from 35.4m listeners, to just under 36m people. For the BBC stations, each quarter sees a rise in listeners, with BBC Radio 6 seeing an impressive 8% increase in reach when comparing to the last quarter.

London:
With Capital and Heart consistently coming out on top, Kiss Radio shows a substantial rise in its reach when compared to 2017 (8.3%) which has secured the radio’s place as one of the most popular shows to tune in to.
Capital Radio proves as a strong performer throughout the categories; whilst Kiss Breakfast continues from last quarter, as the capital’s favourite breakfast show, to hold a significant place in people’s morning routines. Absolute Radio and Smooth Radio also enjoyed growth in the capital; whilst BBC Radio 2 and Radio 4 remain as London’s favourite breakfast shows.

Digital listening has risen across the board, reiterating the importance of easy tuning in for listeners with digital listening standing at 62.8% for this quarter; whilst there has been an incline in weekly reach through apps and online connection.
As time moves forward, radio remains a loyal companion to the population of Britain. With such a huge variety of stations that broadcast throughout the day, target audiences are ensured to be met throughout a wide range of shows.

All this points to consistent growth across the medium, so there’s never been a better time to get involved and get your messages on the air to millions of listeners.
If you want to harness the power of radio for your brand, we can use our expertise and relationships forged over years of work to get your message to millions of people. Call us now to arrange a meeting, or get a free consultation. 
Picture
rajar_infographic_-_quarter_1_2018-01.jpg
File Size: 4002 kb
File Type: jpg
Download File

0 Comments

Rajar Q4 2017 Figures: The Power of Radio

9/2/2018

0 Comments

 
The Rajar Q4 figures are out, with 90% of the UK still regularly tuning into radio. In fact 178,000 more of us are listening than at the same time last year. We spend on average a billion hours a week listening to the radio.
National:
Heart is the UK’s biggest commercial radio brand reaching 9.2m people every week. Capital is second on 8.3m, and Absolute Radio has risen to 2.6 million listeners nationally.
35.4m people tuned into commercial stations over the year, just slightly more than tuned into BBC stations, but overall listening for BBC’s was higher than last quarter.

London:
Capital and LBC have retained their places as the number one commercial stations in London.
The big commercial winners in the capital compared with the previous quarter are Capital Xtra (reach is up 22% to 777k), Premier Christian Radio (up 11% to 142k) and LBC 97.3 (up 9.5% to 1.2m).
Consistently strong performers Kiss, Absolute Radio and Radio X also enjoyed growth in the capital. Radio X has also hit 1.6 million listeners for the first time.
BBC Radio London has seen explosive growth of almost 60% in the last 12 months to 574,000.
Kiss Breakfast has overtaken Capital as London’s most popular breakfast show.
Digital listening is also up to 49%, meaning people are able to tune in easier than ever. While many were worried that smart home assistant like the Amazon Echo would replace radio, 70% of people are actually using them to listen to their favourite station.

According to the Edelman Trust Barometer, 70% of us admit to being concerned about false information being used as a weapon and so are turning to more traditional forms of media for their news, such as radio.
All this points to consistent growth across the medium, so there’s never been a better time to get involved.
​
If you want to harness the power of radio for your brand, we can use our expertise and relationships forged over years of work to get your message to millions of people. Call us now to arrange a meeting, or get a free consultation. 
0 Comments

Q2 RAJAR Figures Show Radio Is Stronger Than Ever

4/8/2017

0 Comments

 
The Rajar Q2 figures are out, with exciting news for anyone in the radio industry: commercial radio reached its biggest ever audience this quarter with 35.9 million people in the UK. This means commercial radio is actually more listened to than BBC radio stations, with a bigger audience of almost a million people.  And since last year, an additional 1.5 million people are listening digitally, making up a massive 61% of the population. 70% of those are listening on DAB digital radios, but apps and online listening are also on the rise. 
Picture
rajar_infographic_-_2017_-_quarter_2-02.jpg
File Size: 998 kb
File Type: jpg
Download File

London and National Radio:
​

An impressive debut from new digital only station Heart 80’s with 852,000 listeners each week shows that new stations can succeed and thrive thanks to a purely digital audience. 
But established radio is still going strong, with Capital London remaining the most-listened to commercial station in the city with 2.1 million listeners. The power of presenters is still a magnet to listeners, with Radio 1’s Nick Grimshaw gaining a larger audience. And LBC has hit 2 million listeners for the first time, meaning less traditional forms of radio are still capable of gaining massive followings.
The top 5 stations in London based on reach in Q2/2017 are:
1. Capital 2.3 million
2. Kiss 2 million
3. Heart 1.7 million
4. Magic 1.5 million
5. LBC 1.4 million

Across the country, Radio 1’s reach is up nearly half a million this quarter compared with Q1/17, to 9.5 million. What’s more, people are genuinely interested to engage with brand across all networks, with Radio 1 having a combined social media reach of 9 million followers. But the real leader is Radio 4, getting a record amount of listeners at 11.5 million across the entire country.
This means the industry is growing, bolstered by new technology which helps draw in a new audience. In a rapidly changing media landscape, radio remains consistent; a constant source of entertainment, news, and music. Radio holds more gravitas thanks to its long-standing position, cemented as not only an entertainment source, but also as a running commentary on life in a way that no other medium can quite capture or replicate. That’s why regular listeners stay, that’s why new listeners quickly find a station or presenter they enjoy, that’s why radio is still growing, with over a billion weekly hours listened to this quarter.

If you want to harness the power of radio for your brand, there’s no better time. We can use our expertise and relationships forged over years of work to get your message to millions of people. Call us now for a free consultation.
0 Comments

Rajar Update Q1 2017 – How Radio Is Changing And How It Can Work For You

19/5/2017

 
In 2017 89% of the population still tune into radio every week, with the average listener spending 21 hours listening to it. 25% of UK adults listen to radio via mobile or tablet, allowing them to keep up to date with their favourite shows on the move.

Radio in London:

The biggest news from the frontline of radio this year is that Capital has expanded its listening figures by almost a third in the first quarter of 2017, to retake the top spot among the London stations. According to the latest Rajar listening figures, the station grew to an average of 2.24 million weekly listeners, increasing the size of its audience by almost 30% quarter-on-quarter.
 
There are also significant quarterly rises for fellow Global stations Gold London and LBC London News, both up around a third compared with Q4/16.
Magic London has lost 15% of its audience this quarter – down to 1.454m from 1.723m in the final three months of 2016, but remains third biggest commercial station in the capital.
Capital Xtra is down from over half a million listeners both a year ago and last quarter to now just 380,000 – its lowest audience size in two years.
 
The top 5 stations in London based on reach in Q1/2017 are as follows:
1. Capital London 2.24m
2. Kiss London 1.8m
3. Magic London 1.454m
4. Heart London 1.395m
5. LBC 1.072m
 
The gains Capital has made is a great sign of the industry being strong and, more importantly: adaptable. After their breakfast show host left, one would expect their figures to drop off massively. But they’ve taken a potential set-back and turned it into a really positive change that has grown their audience.
This means the field can be depended on even when shows or stations go through turbulent changes. 
This isn't restricted just to London or National Stations. Local Stations are also a powerhouse for audiences that can be marketed to in different ways. See what they can do for you:

How Radio Can Help Your Business:

What does this mean for you and your business?
It means that radio is an untapped resource with millions of people listening every day. PR works by presenting a story that people are interested in, that just so happens to have a brand involved. If the story is interesting, people are more focused, and more open to what you’re trying to achieve. If your story is entertaining or helps shed light on a serious issue, it will help build relations between you and the public, showing you to be a brand that cares. If you offer a solution to a problem, people will associate you with a positive change in their life, and this will ensure that they come back to you again and again. By facilitating the story and providing the content, you gain a massive audience that is receptive to your brand, without the resistance people have to advertising.
 
Getting a well-known or authoritative spokesperson adds impact to your message, and makes it more credible and legitimate to the radio station. Getting a famous name attached to your brand lends their credibility to yours, resulting in a winning combination.

Radio Clinics And Workshops:

We can help with all aspects of planning and implementing a broadcast PR campaign, from the initial planning stages, to the content, to the spokesperson.
Radio Relations provide free workshops on the radio industry and how PR and marketing teams can communicate their messages to a huge audience while complying with the OfCom rules on commercial brand messages and ensuring any content is editorially justifiable.
 
We’re happy to explain what these changes means in more detail and show you how to utilise radio to grow your business, you can schedule a free radio and broadcast workshop by contacting us by completing the form below, emailing us here, calling 020 7158 0000, or tweet us @relations_group

    Book Your Radio Clinic Below:

Submit

Rajar Figures - Quarter 3 - 2016

27/10/2016

0 Comments

 
Picture
rajar_infographic2016_quarter_3-2-01.jpg
File Size: 4803 kb
File Type: jpg
Download File

0 Comments

    Archives

    August 2020
    October 2018
    August 2018
    May 2018
    February 2018
    October 2017
    August 2017
    June 2017
    May 2017
    October 2016
    May 2016
    April 2016
    March 2016
    February 2016

    Categories

    All
    Incredibility
    Rajar

    RSS Feed

If you are considering a radio PR campaign, want some ideas or just want to pick our brains feel free to get in touch!

Telephone

​020 7158 0000

Email

hello@radiorelations.co.uk

Search our site by typing below. 

Radio Relations is a registered trademark and brand owned by Relations Group Ltd. Company No: 4619686. Registered Office: Grosvenor Studios, 197, Shenley Rd. Elstree. WD6 1AR. 
Copyright © 2017. All content on this site is the Copyright and I.P. of Relations Group Ltd and can only be used with written permission. For video production please visit TeleVisualise