Our Free Radio PR Workshops
Radio Relations have been at the forefront of Radio PR for 15 years and are well placed to share our industry knowledge and expertise. The industry has changed hugely in this time period yet Radio Relations continues to secure the best possible coverage for our clients. We offer a selection of free workshops to PR agencies and in house PR teams that can be general or varied depending on the experience of the group we'll be presenting to.
Radio Industry Update (All Levels)
This is a short 30 minute workshop that we provide normally after the latest RAJAR figures have been released. It will discuss the key industry changes and listening figure trends and how this can be exploited for those working in PR and Marketing.
Introduction to Radio PR
This is a dynamic workshop that lasts about 1 hour. It is suitable for those that are new to PR or haven't any previous experience of securing radio for their clients. It will cover topics such as:
- The structure of a radio station
- The differences between BBC, Commercial and Community stations.
- The 5 pitfalls that beginners make to radio PR.
- How to choose the right spokesperson.
- Why research is important for non-celebrity campaigns.